AchV
ACHieVe results. ACHieVe success.
Hands-on fractional COO & CFO
for technology companies looking to scale.
Patrick Heffron has more than 20 years of technology leadership with an expertise in both operations and finance. He has a proven track record of advancing startups as well as energizing and transforming established businesses to achieve their objectives.
Patrick is currently the COO and CFO for several technology startups. He is also a facilitator in the Entrepreneurship Programs with MaRS, a mentor with York University’s entrepreneurial programs, and teaches Entrepreneurship at Seneca College.
Prior to his current activities, Patrick was the COO of Wysdom.AI where he helped lead the company’s growth in their digital customer care solution. Prior to this, Patrick was the COO and CFO for Esna Technologies where he helped achieve the successful exit of this unified communication and collaboration company. After the acquisition, he helped lead the integration activities and the “intrapreneurship” of Zang, a startup within the company. Prior to joining Esna, Patrick was the COO of Clickfree, a global leader in consumer backup solutions. During his tenure, the company achieved the #1 ranking in the Deloitte Fast-50, as the fastest growing technology company in Canada. Before Clickfree, Patrick held executive operations and finance roles at Bell Canada and IBM.
As an experienced COO and CFO, Patrick can help you execute on your business success in a variety of ways. You can engage Patrick for individual activities on a project basis or to act as your COO and/or CFO on a consistent part-time (“fractional”) basis, adapting with your requirements as needed.
ACCOMPLISHMENTS & EXPERIENCE
Financing, Exits and M&A
Achieved successful strategic exit
Raised multiple Financing (including Series A) VC rounds
Financial and business modelling expert
Industries & Verticals
Experience in global SMB & Enterprise solution organizations – software and services
Expertise in channel management
Experience in consumer electronics hardware businesses – including supply chain management and manufacturing in China
Grow & Scale
Scaled sales from $0 to over $30m in one company, 3x sales growth in other – and have lead organizations of $1B in sales
Scaled organizations starting at 25 people to 2x – 5x growth – and have lead teams of over 100
Built lean, high performing teams that scale and deliver on profitable growth
Hands-On Experience
Able to seamlessly shift from strategic contributions to tactical execution – with a hands-on “CA” approach to analysis, decision making and “getting it done”
Experience leading complex business (IBM, Bell) and teams of over 100 people; transferring skills to early-stage ventures with an appreciation of the need for speed and flexibility
FUNCTIONAL EXPERTISE & VALUE CONTRIBUTIONS
Leadership
CEO & Leadership Team Business Partner – Integrating the leadership team and increase the organization’s capacity
Business Plan preparation or assessment
Board Management
Strategic Planning – followed-up with tactical execution
Mentor & Coach for team development
Identify and manage your KPIs
Human Resources
Recruiting
Offer Letter execution – including negotiations if desired
Terminations
Compensation guidance and assessment
Design, assess and manage your employee stock option plan (ESOP)
Incentive designs & execution
Customer Deals
Pricing – B2B, B2B2C, B2C, channels, software solutions, hardware, services
Terms & Conditions
Draft, review and negotiate customer contracts
Information Technology
Establish the right tools at the right time to help your team be as efficient and productive as they can be
Identify and work with 3rd party service providers to support your internal technology needs
Finance
Prepare a simple yet robust financial model for your business that tells your story and helps you sleep better at night
Cash management and planning
Work with your bookkeeper to ensure that you are getting the right information at the right time in the right way
Prepare and manage your cap table
Integrate the data & metrics from your business operations with your financial results
Sales & Revenue Operations
Drive and manage your sales team through pipeline management and sales cadence process
Help your sales team win deal by working with them on deal structures
Identify and manage the key metrics for your sales & marketing success, seamlessly integrating these with the financial results
Sales team incentive design & execution
Financing, Fundraising & Exit Planning
Compile and manage due diligence material
Assist with fundraising efforts – pitch preparation, participation and negotiations
Identify and achieve key milestones to ensuring that the organization is driving increasing enterprise value with a long-term view of financing needs
Establish or manage debt options (if appropriate)
Purchasing / Procurement / Vendor Management
Identify and optimize supplier spend on tools, services and technologies
Negotiate with vendors
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